New Download: How to Attract More Users to Your Travel App - A Strategy Guide
Posted by Mike Atherton on 28 November, 2016
In recent years, TMCs have bought into the concept of mobile strategy and began to offer smartphone apps that customers can use while travelling. Although mobile apps are a great way to generate...
Read MoreTravel Distribution: Is the Future Bright for TMCs?
Posted by Mike Atherton on 14 November, 2016
Rising expectations, mobile and travel risks are just some of the disruptive factors set to shake up the travel distribution industry over the next 10 years, according to a recent report commissioned...
Read MoreIs the Travel Sector Ready for NDC?
Posted by Mike Atherton on 03 November, 2016
The question of how to improve or standardise distribution of travel data has been on the cards since IATA published its Resolution 787 document in October 2012. IATA’s aim is to “allow an airline to...
Read MoreCan Travel Apps Still be Successful?
Posted by Mike Atherton on 24 October, 2016
Mobile apps provide one of the biggest opportunities for TMCs and OTAs to increase revenue generation. However, traveller app usage and online behaviour patterns are changing rapidly. New market...
Read MoreTravel Technology: Mobile First, Not Mobile Only
Posted by Mike Atherton on 13 October, 2016
Planning and delivering a TMC travel app and mobile strategy has been one of the most high-profile topics in travel technology over the last few years. The GDSs, booking tools and 3rd party...
Read MoreHow to Improve Your Travel App's User Experience
Posted by Mike Atherton on 10 October, 2016
User experience (UX) is frequently touted as an integral part of travel app design, and yet all too often it is overlooked by developers. Simply put, the role of a mobile travel application is to...
Read MoreTravel Technology Study: 69% of Corporate Travel Programmes Lack a Mobile Strategy
Posted by Mike Atherton on 13 September, 2016
The GBTA foundation, alongside the Carlson Wagonlit Travel (CWT) and the Carlson Family Foundation, recently released a study exploring how travel apps and mobile technology are being integrated into...
Read MoreChallenges and Risks Facing The Travel and Tourism Industry: Pt 1
Posted by Mike Atherton on 06 September, 2016
Following on from our recent post, this blog marks the second installment of identifying the largest obstacles the global travel industry is likely to encounter.
The impact of terrorism, the sharing...
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